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In this video we're going to talk about how to build a network marketing team.

Hey this is Michelle from Network Marketing Performance where you can find ideas to create

the business and life you love through network marketing.

When it comes to how to build a network marketing team, you need to be able to sponsor people

into your organization.

And today, we're going to talk about the 3 areas of sponsoring and what you should focus

on to grow your network marketing business.

1.

Are you going to prospect or market?

Prospecting is the process of reaching out and contacting people about what you have

to offer and seeking an immediate response.

This is an active way to sponsor because you're connecting with people and asking if they

are open to learning about your business or your products and services.

Prospecting can dictate your numbers because you are in control of how many people you

speak to.

This can be a fast way for you to grow your business if you work hard enough to speak

to as many people as you can.

But of course, this isn't for everybody.

Some people don't like the idea of talking to new people while others thrive on it.

So it really depends on your goals and your personal preference.

If you want to get faster results, well then you can prospect more people.

One thing I have to point out though is, it doesn't matter who you are, whether you see

yourself as outgoing or more reserved, to be good at prospecting, you need to learn

effective communication skills.

There are plenty of people who are outgoing but don't have a clue as to how to prospect.

And there are plenty of people who don't consider themselves outgoing but have built a thriving

business through prospecting alone.

So it doesn't matter who you are, you can learn the skills to be a good communicator

and therefore be good at prospecting.

Marketing is a passive way to sponsor people.

It's the process of promoting yourself out into the marketplace hoping for people to

respond to you.

Advertising would be an example of marketing.

This process takes a bit more time to get results because it requires you to learn marketing

skills, to put in the work, and you aren't in control of how many people respond to you.

But you can learn effective ways to market so that the people who do reach out to you

already have an interest in what you have to offer.

To really be effective at marketing to build your network marketing team, you need to add

value to the marketplace and focus building your personal brand.

You need to think about what will set you apart from other network marketers.

So again, whether you decide to prospect or market will depend on your goals and your

preference of how to connect with people.

If you have the time to put the effort in, why not do both.

You can prospect while building your marketing strategy.

2.

Are you going to connect with your warm market or cold market?

Your warm market are people that you know and have some kind of relationship with.

They can be your friends, family, coworkers.

And your cold market are people that you don't know.

Unless you have a large warm market or you have had some level of success in your career

or academics, most people will find it hard to build their network marketing team strictly

through their warm market alone.

If you have had success in your career or academics it gives you credibility and you've

proven your work ethic and having a large warm market means you have lots of people

to talk to that already know you.

But it doesn't mean you need to have either a large warm market or be successful in your

career or academics to be successful in network marketing.

It really depends on the relationships you have with your warm market which can be a

good thing or a bad thing.

Eric Worre said, "You're either going to be punished or rewarded for the life you led

before network marketing."

So if you know your friends only through your partying days or maybe you haven't been such

a good friend, it'll probably be a bit more challenging for you to reach out to your warm

market and for them to take you seriously or even be receptive about what you have to

offer with your network marketing business.

Most people who join network marketing run out of people to connect with from their warm

market so you'll eventually need to learn how to reach out to your cold market.

And this scares a lot of people.

To have to go out and talk to strangers about their business.

But the great thing is, you're not limited to only having to prospect your cold market.

Learning how to market instead especially online can open the doors to so many more

options of connecting with your cold market effectively.

Having both prospecting and marketing strategies available creates a level playing field for

everyone and people from all walks of life can achieve success in network marketing.

3.

Are you going to focus your efforts online or offline?

The internet is a powerful tool.

It can connect you with people from all over the world, you can access it 24/7 and it is

a wealth of knowledge right at your fingertips.

Technology is changing the way we connect and interact with people so it opens up new

areas for you to connect with people about your network marketing business.

There are lots of people who enjoy and prefer building their network marketing team traditionally,

as in, face-to-face.

Some people aren't very tech savvy.

But don't let that hold you back from learning how to use the internet and technology to

help build your network marketing team.

You don't have to know any code or be a programmer to build your network marketing team online.

There are many products and services out there that can help you build your business.

As long as you know how to do email, you're basically set.

And if you have the money to, you can always hire someone to help you out with the more

complicated stuff.

And if you're on the right team, they should have an online system available for you to

plug into and use.

When it comes to how to build a network marketing team, you need to do what's best for you.

You also need to know what your options are and you need to understand them.

It doesn't matter if you choose prospecting over marketing, if you're connecting with

warm or cold market, or whether you do it online or offline, you need to have an understanding

of it all so you can teach everyone on your team all the options they have available because

everybody will have different goals and preferences.

Let us know in the comments below.

What methods do you prefer to build your network marketing team and why?

What methods are you going to give a try?

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And be sure to check out networkmarketingperformance.com and click on our blog to get more ideas to

create the business and life you love through network marketing.

Thanks so much for watching and we'll see you next time.