CLOSED CAPTION BY YOUTUBE! so I decided to test out a few things I
picked up a few deals here and there
very quickly and and then also my father
set apart what's going on I'm starting
right away the first time I will do this
type of presentation online yeah - guys
- real estate I'm gonna go ahead anyway
alright so first of all let me go ahead
and mute that whatever it is that's
talking right now all right cool yep I'm
your dad
perfect all right cool so it's gonna be
an exciting time we'll try to keep it
under an hour okay but if you are here
because you're cool years what I have to
share kudos to you rightfully so because
the concept of what I'm sharing with you
it's going to shake up the industry
heavy over the next few years
well consider yourself lucky for being
here right now okay because I am part of
another industry that this concept kind
of shook up back in 2008 oh nine ten but
you know real estate has been immune
against this a little bit over time but
I'm afraid that is time that I share
this with people so you too you can
capitalize on it and and use it okay so
if you're here please announce yourself
wherever you know maybe in the chat
group on you to or meetup just say who
you are and where you're logging in from
but yes realize the host Ellen is dead
at least the way you knew it
okay so I'm going to be sharing a little
bit of a different concept with you
today and if it makes sense
I just wanna be not into yourself and
but but the good news is that I have a
solution for what's going on if you're
here chances are you're spending a ton
of money already on marketing
I'm trying to get your first deal second
deal the next deal but you're probably
realizing that those direct mailing are
not working as good as they used to
I'm gonna share with you why they're not
working okay
I'm gonna give you a few scenarios and
if it makes sense it makes sense you
know if it doesn't you know or you can
also share that with me in the chat
group but I think it's gonna make sense
to you um but before we get into that I
think you should know who I am my name
is Paula some people call me talks
my last name is that be told on and I've
been in New Jersey now it's 2000 on what
okay it's gonna be 19 years I've been in
New Jersey in May June I was born in
Texas was raised in Nigeria Africa I am
a bona fide Nigerians and some people
want me to because of legal reasons
because my passport is blue they want me
to say major in American but however way
you see me it's perfectly fine with me
okay but I can identify with both
because now it's coming up - most of my
life has been spent here in the United
States and and a lot of that most of my
life is spent in New Jersey now okay so
this is what I know okay but my
developing years were in Nigeria and was
a fantastic experience I have great
parents I was raised by fantastic
parents that really valued education so
much that doesn't matter what you're
gonna do with your life just go to
school right so um when I came back I
went through Middlesex County College I
for three semesters that was pretty much
a waste and then I went through NJIT for
the next six years of my life
and um it it was what some fun but you
I was working at FedEx most of all that
time that I was in college I was working
between 1999 and 2006 I was working at
FedEx in 2004 I got exposed into this
world of real estate and and I took
another like a bull right now when I
went in I met a few mentors Anthony
quite an early some of you may know him
Bob barn back you know introduced me
together met up I went I went hard okay
some of you may even know who Richard
Douglas is right so some of this guy I
learned one thing go to Glen Gallucci
you know I learned some rehab did a
couple of rehabs from him right and then
of course she does not eat a pound and
then everything crashed boom right right
and that happened and totally wiped out
my business the reason I consider myself
lucky was that I did not have a luxury
lifestyle I didn't have a luxury
lifestyle I was making good money a lot
of money averaging 30 40 grand per month
from the deals I was doing I did a few
of them in partnership with my friend
Anthony and some other people you know
as a matter of fact there's no deal I've
ever done that I think partnering with
somebody to be honest with you so polish
is a beautiful thing that we learned in
the real estate and is still very it's
actually more important right now to
understand the power of partnership now
more than ever before if you want to be
a one-man business you are gonna
struggle for a long time because then
you don't really understand leverage
okay so but anyway let me talk to you
right sure
I'm in 2008 everything disappeared I was
able to leave on my savings for probably
the fall of 2008 2009 living on my
savings I try to get into the car
business
exporting car business all of that was a
total disaster then I found myself or
early 2009 picked up a new skill which
is digital marketing internet marketing
all that stuff and I because my
background from NJIT was computer
engineer and maybe because maybe not I'm
not sure but
I was able to leverage everything I know
up to that point and I was able to
create another series of massive success
on the internet okay so it gives you
wondering do people really make money on
the internet well that's what I've been
living on since 2000 and ending of 2009
okay so I was lucky enough to not go all
the way down to zero before I was able
to pick that up again and at that time
my brother joined me as well and we have
to create some massive success bill to
build a big brand online and to be
honest with you a lot of ups and downs
and then as well too because there's a
limit curve that's involved with that
okay but the good thing is that I came
into that arena knowing having a mindset
and understanding business you know
having a background that I have in real
estate and in 2014 I was like real
estate they stood there people still
wholesaling people are still short
selling and all those things so I
decided to test out a few things I
picked up a few deals here and there
very quickly and and then also my father
said to partner with me he got a online
sense we were able to been doing some
few things since then but here's what I
noticed you know when I when I joined
sorry when I started back in 2004 and
five you know all we had to do was write
a simple letter you get a list of people
closures and you write a simple letter
and you send out letter to Holmes and
before you know it you know at the time
I was making $300 this was back in a
whole fight right making $300 per week
from FedEx from working at FedEx now I
didn't have my two sons now eight and
six I mean I wasn't married you know but
um I would take a hundred dollars from
that three hundred dollars and I would
spend it on mailing you know and I will
do that just consistently like that and
I've picked up quite a few deals I
closed my first deal in 2005 December
okay so that's like a whole year because
the first class I attended was back in
2004 so that's the whole year at the
time I already had enough
deels that I was working on together
with my partner at the time that was in
the pipeline we all together closed in I
made about $100,000 from all of them
right but my first check was $10,000 in
2005 and I took that check I broke into
two to five grand
I bought a Chrysler Concorde I needed a
car so I bought a cry at that time and
was bleeds from that point who doesn't
have five all the way up to mid 2008 so
early 2008 I started to hear this you
know including people like Bob on our
back they say you know some of the no
duck loan some of the loans that were
easy to close or I was easy to find
buyers people were bringing buyers front
and then to the table those things were
disappearing and dissipated in my eyes
before that to be honest I gotta be
honest with you I felt invisible you
know I mean you know I thought it was
gonna last forever
but sadly he didn't and lo and behold
you know everything kind of dried off I
had about 30 short sale deals on my
table all approved for no buyers no
buyers zero bias literally have another
deal I was doing in South Jersey
you know this occurred the only thing I
could really conclude by the mid by mid
2009 was to just shut down everything so
I can reset and figure out something and
that's how I found myself here so so
it's been lovely now when I test on I
came back into the business and tested
some mailings or what has really
happened
all in all overall to be honest with you
is just waste of money on direct mailer
okay dark million if you're not paying
attention is overpriced right now it's
just overpriced is the worst type of
marketing you can do right now to code
market to people that don't know you
already so people that don't trust you
already you know and that's one of the
things I'm gonna be talking about here
okay because it's not
at time amazing noises so much in the
marketplace and by the way if you're a
real estate investor a real estate
professional and a agent you'll none of
those things buddy will you're a
marketer okay so let's just get that out
of the window right now let's just see
that right now and get it over with you
are a marketer okay and understanding
treating attention is a big deal for you
okay because I think about it
ah the first one of the one of the
trainees that I went through back in
early 2005 was 3 grand I was uh was
money that I borrowed from my friend at
the time they were supposed to be my
partner he never paid attention and I
paid her 3 grand well it was first of
all of free seminar you know how that
goes right on free seminar and then they
up sold us on $200 for like a day after
the one day then they up so does on the
$3,000 and after the $3,000 the child of
Stella's on something bigger but of hold
on woody
I was out of funds I mean I was a
student I was finishing my master's
degree so I mean I you know there's no
way
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